The perfect communication platform for your business
We will publish your business press releases in newspapers and blogs of your area with highly segmented audiences.
- Create press releases about your business
- Select the media where they will be published
- Receive the published articles
Press releases in more than 900 media
Send your press releases or ask our content team to write them and publish them in the media of your choice.
- You will be able to insert your links
- Writing included at no additional cost
- Publication is guaranteed
Do content marketing like the big companies
Increase visibility and improve search engine positioning by spreading news about your business in large newspapers at low cost.
- Spread your content
- Increase your authority
- Gain brand reputation
As we have already mentioned, writing a press release requires a lot of work. There must be a balance between communication (what you want them to know about you) and creativity (how to draw the journalist’s attention so that they take it into account).
First of all, before writing a press release, think about whether you really have something to say. This is extremely important; we cannot send a press release for every communication we want to make. It is important that what we are telling in our press release is of interest, attracts attention and can be disseminated in whatever channels.
Publishing press releases is not easy, that’s why you have to dedicate time, care and attention to detail. Think of it as the way you are telling a journalist you don’t know to listen to you so that they will talk about you. It has to tell something interesting and have value for the media in which the journalist works.
In addition to taking into account the quality of the content we are sending, we must be sure about the best time to send our press release. It is useless, for instance, to send a press release with the milestones achieved by your company on a Friday afternoon.
Nobody will take it into account, and it will go unnoticed in the inbox of the journalist to whom we have sent it, perhaps by the time they read it, it is too late and our communication is irrelevant.
The best time to send a press release depends a lot on our business and what we are telling, remember that it is a text that is being sent to professionals who have to write news or reports every day and who receive press releases continuously.
There is certainly no perfect time to send a press release. Each journalist is different, that is why it is important to hire press release management and distribution services, and otherwise you would have to know each journalist of each media to know when is the ideal moment for them to receive our press release.
Based on our experience in communication and public relations, we recommend that, if you are going to do it on your own, you do it between Monday and Thursday and it is very important that you do it in the morning. The messages of the previous day are read in a different way since the journalist will finish arriving at their job and it is not the same to attract attention with a new email than with one that was sent at 9:00 p.m. yesterday.
In order to publish press releases and with the constant growth in this business, companies have emerged that streamline the management and distribution of press releases. You simply have to write the document, register with a press release management and distribution service and send the release.
There are free press release publication services but they will only appear in some specific newsletters. In Linkatomic, we are working so that you can send press releases directly to online newspapers and specialized media of your area in which we guarantee the publication in at least 15 media, we even help you in the writing of your press release at no additional cost.