You don’t have to spend a fortune on SEO (at least not at first). If you can’t afford tools like Semrush, Ahrefs, or Majestic, there are other options for you. To help you find the best ones, in this post we’ll show you 10 of the cheapest SEO tools.
1. SE Ranking
SE Ranking is not only one of the cheapest SEO tools, it’s also one of the most comprehensive you’ll find.
Its value for money makes it one of the best alternatives to Semrush and Ahrefs, as it offers almost all the features you would expect from these SEO suites.
Despite being so affordable, SE Ranking does not sacrifice quality, its data is accurate, and it has generous usage limits.
They have even added specific features to track your website’s performance for AI tools such as ChatGPT and Gemini.
You can use SE Ranking to search for keywords, analyze competitors, perform website audits, analyze the backlinks of any site, and much more.
Its organic keyword position tracking feature is incredibly accurate, even when compared to tools that cost 2 or 3 times as much (such as Semrush).
Considering everything it offers, it’s one of the most solid options if you’re looking for cheap SEO tools.
SE Ranking
Language:
German, English, SpanishTags:
SEO, Link Building, Local SEO65,00
€
/ Month
Expert tip
Whenever you’re looking for low-cost SEO tools, think about what you need.
If you need to do a little bit of everything, such as keyword research, audits, competitor analysis, and more, you’ll be better off with an all-in-one tool than one that specializes in specific aspects of SEO.
It makes more sense because instead of spending money on several tools, you only pay for one.
And if you choose an affordable and polished option like SE Ranking, you’re unlikely to miss any features or functionality.
Rubén Vázquez
CEO de Linkatomic2. Ubersuggest
Very few tools on the market will beat Ubersuggest when it comes to price. The monthly cost of this tool is negligible, even more so for the average SEO suite.
With Ubersuggest, you can perform everything from competitor analysis to keyword searches, position tracking, audits (albeit not as comprehensive), and backlink analysis.
For simple use, Ubersuggest is more than enough.
Unlike many cheap SEO tools, its data is reliable and up to date.
It also has its own sections dedicated to AI-oriented SEO, which is appreciated when you are trying to rank in AI.
For all these reasons, Ubersuggest is the perfect choice for tighter budgets that don’t need anything too advanced.
Ubersuggest
Language:
English, Spanish, FrenchTags:
SEO20,00
€
/ Month
3. Keywords Everywhere
Keywords Everywhere is an SEO extension that allows you to search for keywords. Although it has a somewhat limited free version, the paid version is very inexpensive.
The data from Keywords Everywhere is quite accurate, and the tool itself integrates with Google, YouTube, and Google Search Console, where it allows you to see metrics such as search volume, search trends, and even the keywords your competitors are using.
It’s not an all-in-one tool like SE Ranking or Ubersuggest, but for doing keyword research on a budget, it’s unbeatable.
Keywords Everywhere
Language:
EnglishTags:
SEO, PPC60,00
€
/ Year
4. KeySearch
There are inexpensive SEO tools that, although they don’t offer everything you might expect from options like Ahrefs, give you enough to carry out a decent positioning strategy. KeySearch is one such tool.
You can use it to search for keywords, track their positioning for your website, analyze backlinks, review what ranks in SERPs, and even analyze your competitors.
While it’s not as accessible as Ubersuggest (it’s hard to find one with such a low price), it’s inexpensive and its features are very well done.
KeySearch
Language:
EnglishTags:
SEO24,00
€
/ Month
5. ScreamingFrog
When it comes to SEO audits (especially technical ones), Screaming Frog is irreplaceable. It’s a tool with dozens of features and a free version that’s sufficient for many small websites.
With Screaming Frog, you can review any website (with fewer than 500 URLs) completely free of charge to analyze its technical aspects, from the structure of your website’s content to its performance and internal linking.
It is one of the most recognized and widely used SEO tools, which is saying quite a lot.
Although its free version is available to anyone, if you want to get the most out of Screaming Frog, you will need some experience with technical SEO, as it has a learning curve.
Screaming Frog
Language:
EnglishTags:
SEO245,00
€
/ Year
6. SheerSEO
You don’t always need an SEO suite that costs hundreds of dollars a month to work on your website’s positioning. In fact, in many cases, a tool that covers the essentials, such as SheerSEO, is enough.
SheerSEO covers all the basics: keyword research, competitor analysis, position tracking, and even on-page SEO.
It may not be the most comprehensive, versatile, or exhaustive option, but it makes up for it with its price and some interesting features, such as the Optimization Targets function, which helps you check that you are working properly with your most valuable keywords.
SheerSEO
Language:
EnglishTags:
SEO, Local SEO10,00
€
/ Month
7. KeywordRevealer
Rank tracking, keyword research, and keyword brainstorming, KeywordRevealer offers all this and more, with features for analyzing websites, your competition, and their backlinks.
Although it is an all-in-one tool, its most powerful features are related to keyword research.
Specifically, the keyword brainstorming feature is one of the most useful you could use, because it allows you to find keywords related by topic and search intent (and it presents everything in a very user-friendly visual format).
Along with Ubersuggest, it is one of the cheapest SEO tools available.
Keyword Revealer
Language:
EnglishTags:
SEO, Local SEO20,00
€
/ Month
8. LowFruits
LowFruits is an inexpensive SEO tool specializing in keyword research.
It stands out above all for its sections for accurately measuring the difficulty of a keyword and locating those that are very easy to rank for based on specific signals in the SERPs.
In addition to this, it doesn’t just stop at keyword discovery and analysis, it allows you to group them by search intent, filter the most affordable long-tail keywords, and even extract content ideas directly from your competition.
Few options are more focused on keyword research and are, at the same time, so accessible, so LowFruits has a lot going for it.
LowFruits
Language:
EnglishTags:
SEO29,90
€
/ Month
9. Ranktracker
Ranktracker It is an SEO tool that includes features for almost any task you might perform to carry out an organic positioning strategy.
It is one of the cheapest, and also one of the most versatile.
It has sections for keyword research, position tracking (both general and local), SERP and backlink analysis features, and even an AI content assistant.
It is not the most notable competitor, but it offers generous plans.
Ranktracker
Language:
EnglishTags:
SEO, Digital Marketing24,00
€
/ Month
10. SEMSCoop
SEMScoop is a keyword research tool that, although it doesn’t make much noise in the saturated SEO sector, has a lot of interesting features and an affordable price.
While other tools focus on giving you data such as search volume and difficulty, with little else, SEMSCoop delves deeper into what ranks to show you what you really need to rank.
When analyzing any keyword, it will tell you the average length of the ranked content, how old the domains are, how many links they have on average, and even the authority of those pages.
Although it may not seem like it, this data clearly indicates how easy a keyword is.
Incidentally, since it directly points out which pages are ranking, you can simply review them, analyze what they have done, and see how to surpass their approach with your own page.
In this sense, SEMSCoop is more comprehensive than most keyword research tools, and at a price that is affordable even for the tightest budgets.
SEMSCoop
Language:
EnglishTags:
SEO, SEM15,00
€
/ Month
Expert tip
When trying to rank, you have to evaluate the competition for the keyword you want to rank for. Not all keywords are accessible for your website.
This is where tools like SEMSCoop can be so useful, precisely because they show you what you need to rank, detailing the metrics of the pages that are already on the first page.
Laura García
SEO and Link Building Campaign ManagerIs it a good idea to invest in cheap or low-cost SEO tools?
Yes, it is worth investing in cheap SEO tools as long as you choose the right ones and understand how to get the most out of them. Price is only one of the factors to consider; there are others that are just as important, such as the features the tool offers and how well they suit your needs.
On the other hand, keep in mind that cheap SEO tools are not necessarily worse than more expensive tools. Options such as SE Ranking stand out precisely because they offer powerful features without the costs that tools such as Semrush or Ahrefs usually have.
So, when it comes to SEO tools, there are affordable options that are just as good as the more expensive ones.
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